This is Phoodster

HEALTHIER, HAPPIER AND MORE CONCIOUS PEOPLE

We work daily to nudge people into healthier and more sustainable eating habits.

Who we are

We are a group of people from mixed backgrounds and nationalities that believe that we can save both millions of lives and the planet through changing our eating habits.

Mission

Our mission is to empower humans to avoid diseases caused by nutritional ignorance, eat healthier, and to live better.

WHAT DRIVES US

For our customers
  • To make the healthy choice a habit.
  • To change cravings from junk food to healthy food.
  • To shift focus from looking good to feeling good.
For the market
  • Shift the conversations and initiaves from health-care to preventive-care.
  • To make fad diets, calorie tracking and all those weight loss products irrelevant.
For the planet
  • To decrease diseases caused by nutritional ignorance.
  • Shift more resources to education.
  • To nudge people into consuming less animal protein.

HOW WE GOT HERE

The Phoodster history

As all great ideas, it all started over a good meal and two friends. Aaron was frustrated of seeing loved ones suffering from the consequences of their poor food choices, and always looking for shortcuts and short term diets. Daniel, on the other hand, had this obsession over attaining almost impossible goals! Like preventing health problems or climate change... Together they decided to improve people's lives and the planet through better eating.